Trevor's Travels

The main function of any travel agency is to, of course, act as an agent. This includes selling tickets and travel products, reservations, and so on, on behalf of one or several suppliers. Travel agents generally work with no charge to the traveler him or herself. Rather, the travel agent takes a small commission from the overall cost. Again, this isn’t added on top of the sale or anything like that. Rather, their commission is taken out of the advertised price.

So why go through a travel agent? Well, besides the simplicity and convenience, the main draw is that travel agents receive tickets at significant discounts.

This is pretty much how travel agencies work the world over. However, there are a few different types of travel agents…

General Sales Agents for Foreign Travel Companies

A general sales agent is something like a tourism ambassador. A company with its headquarters located in, say, Japan, might set up travel agency offices all around the world to encourage tourism to the country where their headquarters is located. The travel agent will still seek to find better deals for their customers (as, after all, that’s what turns a customer into a return customer), so they are not indebted to any one airline or hotel, but, they do tend to focus strictly on travel to, and within, the country where their headquarters is located.

Business and Commercial Travel Agencies

Most travel agencies have a department of business travel and a department of leisure travel. The needs for one traveler and the other tend to vary in a few significant ways, and so, splitting up the duties amongst a couple of departments can help to allow either department to specialize, finding better deals for business travelers on the one hand, and better deals for leisure travelers on the other. However, there are also travel agencies that specialize strictly in business and commercial travel. Incidentally, there aren’t a whole lot of agencies that restrict themselves solely to leisure travel.

By Class

In the United States, there are several main types of travel agencies: corporate-owned national chains, national/international franchises, membership associations — such as AAA — and independent, locally owned travel agencies with no brand or corporate affiliation. National chains will have the most consistent policies and pricing not matter where you go, and often the best international “hotline” customer service, but not always. Big-name franchises offer similar perks but different local owners can opt out of certain promotions and pricing specials. Membership-based associations are often less commission-focused since they rely on member fees. Independent agencies tend to cater to niche markets, such as assisting sports teams, church and school groups looking for inexpensive travel, and large group options.

Cargo Travel Agencies

A few travel agencies specialize in shipping cargo. Of course… that’s not entirely relevant if you’re looking to fly for business or personal reasons. Still, this should go to show how many different areas an individual agency can specialize in.

Online Travel Agencies

One of the real boons to the travel agency industry has been the use of the internet to allow travel agents to let their travelers compare a wide variety of options for hotels and airline tickets. Ironically, there was some fear for a period of time that, by selling tickets directly to travellers, the travel agencies would go out of business. However, a handful of travel agencies have proven that, even if you can find good deals yourself, there are still instances where a travel agency can find you an even better one. Many traditional bricks-and-mortar travel agencies now have full-service web sites so that you can get the best of both worlds: convenience of self-serve online booking with the benefit of talking to a real person when you need it.

Multi-Destination and Niche Agencies

If you want to split it up into just two types of travel agency, you have multi-destination and niche. Multi-destination out-bound travel agencies are usually larger, offering flights to just about anywhere. Niche agencies are usually independent, and focus on one specific part of the world. If you’re flying to say, Greece, you might find a niche agent who knows the area very, very well. Most of these niche agencies cater mainly to people with family in that country, or who do business there on a regular basis.

Consider your individual needs, preferences, and trip objectives when choosing your travel agent. Different types of agencies provide different levels and types of services. If you are a frequent globe trotter, you may want to use a large corporate travel agency with many branches in countries all over the world. Or you may view travelling as a treasure hunt or puzzle, where researching and finding the most off-the-map places is half of the fun. If this is the case, a niche operator may be just the right travel partner for you.

A weblog (or simply blog) is a website that ‘publishes’ or features articles (which are called ‘blog posts’, ‘posts’, or ‘entries’), written by an individual or a group that make use of any or a combination of the following:

·    Straight texts

·    Photographs or images (photoblog)

·    Video (videoblog)

·    Audio files (audioblog)

·    Hyperlinks

Usually presented and arranged in reverse chronological order, blogs are essentially used for the following purposes:

·    Online journal or a web diary

·    Content managament system

·    Online publishing platform

A typical blog has the following components:

·    Post date -the date and time of the blog entry

·    Category – the category that the blog belongs to

·    Title – the title of the blog

·    Main body – the main content of the blog

·    RSS and trackback – links the blog back from other sites

·    Comments – commentaries that are added by readers

·    Permalinks – the URL of the full article

·    Other optional items – calendar, archives, blogrolls, and add-ons or plug-ins

A blog can also have a footer, usually found at the bottom of the blog, that shows the post date, the author, the category, and the ’stats’ (the nubmer of comments or trackbacks).

There are numerous types of blogs. Some of them are the following:

1. Political blog – on news, politics, activism, and other issue based blogs (such as campaigning).

2. Personal blog – also known as online diary that may include an individual’s day-to-day experience, complaints, poems, and illicit thoughts, and communications between friends.

3. Topical blog – with focus either on a particular niche (function or position) that is usually technical in nature or a local information.

4. Health blog – on specific health issues. Medical blog is a major category of health blog that features medical news from health care professionals and/or actual patient cases.

5. Literary blog – also known as litblog.

6. Travel blog – with focus on a traveler’s stories on a particular journey.

7. Research blog – on academic issues such as research notes.

8. Legal blog – on law (technical areas) and legal affairs; also known as ‘blawgs’.

9. Media blog – focus on falsehoods or inconsistencies in mass media; usually exclusive for a newspaper or a television network.

10. Religious blog – on religious topics

11. Educational blog – on educational applications, usually written by students and teachers.

12. Collaborative or collective blog – a specific topic written by a group of people.

13. Directory blog – contains a collection of numerous web sites.

14. Business blog – used by entrepreneurs and corporate employees to promote their businesses or talk about their work.

15. Personification blog – focus on non-human being or objects (such as dogs).

16. Spam blogs – used for promoting affiliated websites; also known as ’splogs’.

Blogging is typically done on a regular (almost daily) basis. The term “blogging” refers to the act of authoring, maintaining, or adding an article to an existing blog, while the term “blogger” refers to a person or a group who keeps a blog.

Today, more than 3 million blogs can be found in the Internet. This figure is continuously growing, as the availability of various blog software, tools, and other applications make it easier for just about anyone to update or maintain the blog (even those with little or no technical background). Because of this trend, bloggers can now be categorized into 4 main types:

·    Personal bloggers – people who focus on a diary or on any topic that an individual feels strongly about.

·    Business bloggers – people who focus on promoting products and services.

·    Organizational bloggers – people who focus on internal or external communication in an organization or a community.

·    Professional bloggers – people who are hired or paid to do blogging.

Problogging (professional blogging) refers to blogging for a profit. Probloggers (professional bloggers) are people who make money from blogging (as an individual blog publisher or a hired blogger).

Below are just some of the many money-making opportunities for probloggers:

·    Advertising programs

·    RSS advertising

·    Sponsorship

·    Affiliate Programs

·    Digital assets

·    Blog network writing gigs

·    Business blog writing gigs

·    Non blogging writing gigs

·    Donations

·    Flipping blogs

·    Merchandising

·    Consulting and speaking

The following are a few things that you need to consider if you want to be successful in problogging:

1. Be patient. Problogging requires a lot of time and effort, not to mention a long-term vision.

2. Know your audience. Targeting a specific audience or group is a key to building a readership.

3. Be an ‘expert’. Focus on a specific niche topic and strive to be the “go-to” blogger on that topic.

4. Diversify. Experiment with various add and affiliate programs that enable you to make money online (aside from blogging).

5. Do not bore your readers. Focus on the layout. White spaces, line spacings, and bigger fonts make a blog welcoming to read.

Certainly, it is possible to earn money from blogs. One just needs to take risks, the passion, and the right attitude in order to be a successful problogger.

The International Golf Travel Market 2009 (or IGTM as it is fondly called), which is scheduled to be held in Malaga, Andaluc

For the exhibitors, expect to mingle with over 350 international golf tour operators, sourced from over 40 key markets across the world. Have one to one pre-arranged meetings with the largest leading wholesalers, representatives from online agencies involved in the golf tourism sector, specialist golf tour operators and much more. You can be sure that your time won’t be wasted as all buyers are screened and only decision makers with direct purchasing authority are invited to IGTM. The costs for exhibiting are kept to a minimum and if you are an IAGTO member, you receive 25% discount on registration for exhibiting personnel and 25% saving on stand costs.

The buyers attending the IGTM would get the best out of the IGTM event as well. Apart from meeting with over 400 golf courses, resorts, hotels and tourist boards, IAGTO buyers will receive 4 nights complimentary accommodation for starters, at one of the official hotels for the show as well as free & exclusive access to the IGTM golf tournament.

Something for both buyers and exhibitors is the Event Schedule Diary. All pre-scheduled appointments are buyer-driven and buyers get to book their appointments and view individual diaries online. All buyers are committed to attend all 37 diary appointments over the three days of the event and all exhibitors must be available for all diary appointment sessions, making the necessary arrangements to re-schedule where they are not available.

The International Golf Travel Market Event, run by Reed Travel Exhibitions, was attended by over 1,300 golf tourism professionals from over 63 countries in 2008, and it’s not stopping there as it claims bigger and better things for 2009. Together with IAGTO (International Association of Golf Tour Operators) and host destination Andalucía, expect a high quality 4 day trade-only event which runs on a pre-scheduled appointment basis, a gala awards dinner on the last night, and the IGTM golf tournament. Whether you are just starting out in the business or just seeking more international exposure, the International Golf Travel Market is a definite must-attend for all in the industry.

ía, Spain, from the 16th – 19th September, presents a unique opportunity for both buyers and suppliers of golf related products to get together, network and indentify industry trends, and reach the world’s 50million golf players at this exhibition dedicated to international golf tourism.ía, Spain, from the 16th – 19th September, presents a unique opportunity for both buyers and suppliers of golf related products to get together, network and indentify industry trends, and reach the world’s 50million golf players at this exhibition dedicated to international golf tourism.